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Scott’s Addition Boulevard Association Introduces New Brand, Identity System

At long last, Richmond’s fastest growing neighborhood now has its own fresh, bold logo and brand identity. The Scott’s Addition Boulevard Association revealed the new sleek design at its public meeting April 3.

The logo was designed by the Barber Martin Agency, a Scott’s neighbor that acquired and rehabbed an aging warehouse space at the corner of Roseneath Rd. and Leigh St. in the fall of 2017.

Graphic Designer, Bailey Jenkins, who designed the artwork, told SABA members BMA is so thrilled with its new space and energy in the neighborhood that it jumped at the chance to help design a logo that not only kept the integrity of the area’s history but also embraced the modern change underway.

Under the direction of COO and SABA Board Member, Greg Simos and Chief Creative Officer Deb Hagan, several artists dove headfirst into the effort to create a historic yet modern design. The art was then submitted to an association marketing committee that ultimately selected the design created by Jenkins.

Jenkins said she studied General Winfield Scott, the neighborhood’s namesake, before crafting her design. She said it was the goal to create a logo that could be used as a key system to help visitors navigate where they can find food, beer, shopping, residential areas and more. She said she wanted to define the eat, play, work environment unique to Scott’s Addition.

The core logo with the “SA est. 1901” can be accompanied by any number of icons like forks, pint glasses, and bags to indicate what type of business is being referred to on the neighborhood’s website, promotional items or on decals for the businesses themselves.

SABA president Trevor Dickerson said, “We want the logo to be used by everyone in the neighborhood to help build pride in Scott’s Addition, the same way the RVA logo has been adapted to show pride in Richmond.”

In addition to adding the logo to its marketing efforts, the Scott’s Addition Boulevard Association intends to use the new logo on banners that will mark the gateway into the neighborhood, and eventually add the design as a mural to buildings.

Shamrock The Block Returns to Scott’s Addition Saturday

Alright, party people. Saturday is the day. The Irish Festival, Shamrock the Block, returns to the Boulevard from 12:00pm to 5:00pm. Grab your green and get ready for a good time.

The free event always draws large crowds and this year is boasting attendance by more than 70-vendors selling beer, food, and crafts along with a small kids area for parents who want to venture out.

Of course, there will also be live music on the main stage from acts like Cracker Jackson, and The Folly and Redneck Pool Party.

There will also be an after-party in the parking lot of River City Roll that will include performances from Three Sheets to the Wind, East of Blue Ridge and Dance Candy. Those shows begin at 5:00pm and wrap at 2:00am.

Shamrock the Block is sponsored by Murphy’s Irish Stout, River City Roll, Heineken, Belle Isle, Dave and Busters, Brown Distributing and the Scott’s Addition Boulevard Association. Proceeds from the event will benefit Project Local a group that supports other non-profit organizations.

But here’s what you really want to know… the Boulevard will be closed off for this event. Expect the closure to start at Leigh Street/Moore Street (Boulevard Burger and Fries and Movieland) to Broad Street. The closure begins at 5:30am Saturday to 9:00pm. So, if you have to leave Scott’s – head out on Summit Ave., Highpoint Ave., Mactavish Ave. or Roseneath Road.

There will be parking at the Diamond and on streets in and around Scott’s Addition. Lyft is offering a 25% off discount for two rides with code: RVASHAMROCK — Drop off and pick up for that is on Leigh Street in the bike lanes near the Redskins training facility.

Play Time at Tang & Biscuit

By now you’ve likely heard of Tang & Biscuit, a shuffleboard facility, that opened in Scott’s Addition. Plenty has been written about it; About how big it is, and how it has 10-lanes, an event space with yard games or how it’s got a 50-foot bar – but I’m not sure anyone has written about what playing the game is actually like. So, I thought I would.

Recently, a group of us got the chance to experience it for ourselves. Just a random Friday night decision to try something new.

We arrived at 9:00pm, parked in the back parking lot, and walked into an already crowded Tang and Biscuit. I mean people from the front door to the back door were playing shuffleboard, cornhole, Jenga or Connect 4. Some were there to watch football, drink at the bar or just eat.

We waited a bit, maybe 10-minutes, for a lane to clear from the previous players. We then received our biscuits: four yellow and four black and were sent on our way.

None of us remembered how this game was played but a Lane Captain was sent over to give us the low-down on how it was supposed to be done. It was loud and I tuned out, so I just trusted that someone in my group paid attention and went along with what they did before realizing there’s a handy-dandy cheat sheet at each of the shuffleboard lanes. The laminated card is written like airline safety instructions; it’s got an illustration with step by step details and rules on what you’re supposed to do.

Similar to Cornhole, Horseshoes or Bocce, two players (opponents) are on one side of the lane while their partners are on the other side of the lane. All eight of the biscuits (pucks), yours and your opponents, are lined up in the bottom part of the triangle that is painted on each end of the lane. You shoot from there, taking turns pushing it to the opposite triangle and trying to drift it into the scoring zones.

Now here’s the deal: while the puck slides easily, there’s a finesse to it. Too hard and you’re smacking the back wall. Too soft and the puck is landing in the dead zone. You’ve got to get it just right to land it in the triangle. And when it gets there, it can’t touch a line or it doesn’t count. You also can’t land in the widest part of the triangle (the Kitchen) or you lose 10 points.

You can strategize and hit your own puck to get it into scoring zones, like a combo in pool, or do the same to play defense and push your opponent’s biscuit off the scoreboard. Kinda awesome and you can see where it gets beyond competitive.

We ordered drinks while we played. Most of us had beer but some did the Tangtails; Tang & Biscuits’ signature drink which is Tang powder mixed with various liquors and served in a cute lightbulb. You have to do it – because it’s part of the experience, but Tang is definitely an acquired taste. I’ll just leave it at that.

And, let’s face it shuffleboard is a game you can play while holding a tang (stick) in one hand and a Tang cocktail in the other. In fact, I would argue that I played even better once I did.

Because you have the lane for an hour your party of four can play several games while scoring yourselves on a chalkboard. Or, you can bring extra friends and play them when you move on and want to give other people a chance to experience it.

There is food to order. It was pretty good bar food but it did take a while to get it. Like, we were almost done by the time it arrived, we were told that was a fluke.

Like I said – the place was packed, and it’s so bright and cheery in there it’s hard not to stop and glance around at everything while you’re playing. I do think my favorite part was seeing so many different kinds of people having fun. Really it was a mix of young, old, black, white, families and singles and on and on. And yeah – it was just fun. Fun putting my phone down and just doing something together as a group. It feels bonding and indoctrinating.

Since it was a weekend the lane time was $50 an hour; divided by four that’s not too pricey. I’m pretty sure that’s cheaper than taking four people bowling – still costly if you add drinks and food, but I’d definitely go back.

 

 

First ever “RVA Fit-Give” will see area fitness studios support Massey Cancer Center

This Saturday, area fitness studios are teaming up for the first-ever RVA FitGive, an initiative that aims to raise $50,000 for VCU’s Massey Cancer Center.

Seven local fitness studios will team up to hold 12 hours of simultaneous classes and raise the funds.

Launched by local fitness entrepreneurs, the RVA FitGive is Richmond’s first-ever 12-hour fitness event to support VCU Massey Cancer Center. 5:00 AM until 6:00 PM, seven different fitness studios will host donation-based classes to support cancer research all in one day.

Participating studios include Pure Barre Midlothian, Pure Barre Richmond Near West End, Turn RVA, Endorphasm, FLOW Cycle, GS Nation, and the November Project. Turn, locally owned, operates in Scott’s Addition.

It all takes place this Saturday, December 1st.

For a minimum donation of $25, you can take a class at any participating studio. You can also donate online here.

What’s New in Scott’s Addition: Summer | Fall 2018

The late summer, early fall was bustling with new ‘additions’ to Scott’s Addition’s social scene. So, we thought it would be a good time to update everyone on what’s moved in. (Prayer hands if I left anyone out.)

Tang & Biscuit This baby opened late August and boy is it something. The first indoor shuffleboard social venue in Richmond.

It’s called Tang and Biscuit because that’s what the stick and puck are called. I didn’t know that – I thought it was some catchy reference to the food and the cute Tang cocktails they serve in a lightbulb. Ooops.

Tang and Biscuit has 10 regulation shuffleboard lanes, a 50-foot bar, a kitchen serving a fun menu, and a back room full of large yard games including Connect Four, Jenga and Cornhole.

It’s also got tons of TV’s and big screens. Really an optimal place to play games, watch people play games or just people watch.

If you don’t play Shuffleboard and let’s face it, very few do, there are Court Captains that get you through it. The games are about $20 an hour, weekdays and $30 an hour on weekends. And yep – it’s kid friendly and has league play available.

Tang and Biscuit is located at 3406 W. Moore St. $

Courthouse Creek Cider

The young family that grew an orchard of apples and pears in Goochland County has now opened a tasting room inside the newly renovated Highpoint Building on Broad St. (yep, the building with Bernie Sanders painted on the side).

All the production of their awesome cider is still done on the 4.5 acres they have in Maidens, but they’re now bringing it right to us to taste in Scott’s Addition. They’re producing about 10 ciders now (according to their website) and you can sample on their outside patio or garden.

It is open Tuesday to Friday after 4pm and Saturday and Sunday after noon.

Courthouse Creek Cider is located at 3300 W. Broad Street. $

City Barre A friend of mine said City Barre is the chicest fitness studio she’s ever been to. And I don’t think many could argue that. It’s located in a former warehouse space but you wouldn’t know that with all the gold, velvet and ornate light fixtures that now fill the room. It’s swank!

There are plenty of Barre classes but the studio owner, Gretchen Stumpf, really hopes you’ll hang out a while and has added a comfy patio and lounge with self-serve coffee to her space.

A variety of classes are offered all week long, in a variety of time slots that begin at 6:00am. There are also several membership options to choose from but you can just drop-in and try a class.

City Barre is located at 1404 Belleville Street $$

Longoven

Longoven wasn’t even a full-blown restaurant, just a pop-up in 2016, and was getting awesome reviews in Bon Appetit magazine.  And now that it’s here in Scott’s Addition – it’s blowing guests away with its uber cool, minimalistic atmosphere and absolutely artistic plates of delicious food. A far cry from what that space used to look like, by the way.

I went in before opening and asked, “So, what kind of food do you serve, is it foofy, foodie stuff?” I wasn’t trying to be rude or ignorant but most food has a style and a theme. Co-owner Andrew Manning politely responded – “You should follow us online.”

Longoven’s menu is a la carte and served throughout the restaurant but walk-ins are welcome. There is also a Chef’s table and dinner is served off a tasting menu through reservations. You can also just pull up to the bar and grab cocktails, wine and beer.

A friend described it like this, “It was a unique experience. It felt elite. The ambiance is great and the way the food is presented feels more like New York, San Francisco or Chicago than Richmond.”

Longoven is closed Sundays and Mondays and is located at 2939 W. Clay Street. $$$

Aloi

Aloi, which was once just a neighborhood food truck, opened in late July in the space that once housed Idle Hands Bread Company and flanks The Arcade on the corner of Leigh Street and Summit (Yes, the building with the retro Arcade mural that was painted over – but that’s a whole other story).

When it was doing food truck fare, they had a pretty awesome Poke bowl. Now a restaurant, the owner of Aloi who also co-owns Sabai, is serving up seasonal Contemporary American cuisine. It means they’re making food that’s in season and can be purchased from local farmers.

Aloi also has a full bar with cocktails, beer and wine and guests call it a “chilled atmosphere”. Reservations are accepted and it’s closed on Monday and open after 4:30pm most days of the week.

Aloi is located at 3103 W. Leigh Street. $$

Photo: M. Guyer

Perch was probably our most anticipated restaurant opening of this year. Why? Because it’s housed in the old Joy Garden restaurant and part of the gateway into Scott’s Addition.

The landmark Chinese neon marquis façade is long gone and what stands now is a beautiful modern and inviting entrance that includes indoor and outdoor patio seating. It’s bright and airy and quite the contrast from the dark and dated restaurant that long-lived on Broad Street.

The menu is an eclectic twist on traditional Filipino cuisine, and the plating is fabulous. You can dine in the dining room, or the private community table with a clear view of the kitchen so you can see all the in’s and outs of what’s going on behind the curtain.

Perch is closed on Mondays and reservations can be made online. It’s located at 2918 W. Broad Street. $$

Other spots to check out:

Don’t Look Back opened in May 2018

Stella’s Market opened in April 2018

River City Roll opened in April 2018

Tazza launching The Big Kitchen, a drive-thru, gourmet food to go concept in Scott’s Addition

Tazza Kitchen, the local restaurant chain with six locations–including one that opened last December on Roseneath Road Scott’s Addition–is doubling down in the neighborhood with a forthcoming gourmet to-go concept on Altamont Avenue.

The Big Kitchen, as the new business will be known, may sound familiar. It’s been the home and namesake of Tazza’s test and prep kitchen for all of its area locations since last year.

Danielle Goodreau, a graduate of Le Cordon Bleu Chicago, will serve as The Big Kitchen’s Executive Chef and will assist in recipe development company-wide. You may remember her from Rancho T or The Sharper Palate.Now, the restaurant is opening the operation to the public in a drive-thru-type operation. Think of it as Brew Thru for freshly-made prepared foods to take home or serve to a large group. The restaurant will also offer delivery.

No word on when The Big Kitchen will officially open, we’re hearing it will be sometime this fall.

In the meantime, you can sign up for updates on the business’s opening on their website.

The Big Kitchen is located at 1600 Altamont Avenue in Scott’s Addition.

Study Ranks Scott’s Addition Area as Number One Trending Millennial Neighborhood in Virginia

One of the fastest growing neighborhoods in Richmond is still at it, picking up yet another accolade. A new study has ranked the Scott’s Addition area and its surrounding ZIP code of 23230 as the number one Millennial Hotspot in Virginia.

Though the boundaries of the ZIP code encompass an area from N. Boulevard west to the Glenside Drive area, one need only look at the growth of Scott’s Addition to see where all the young folks are moving in–and it’s not the suburbs.

The Scott’s Addition neighborhood has added over 2,500 new apartment units over the past several years, and the number continues to grow with new projects underway or planned.

To identify where Millennials live and what are the next Millennial hotspots, online rental listing service Rent Cafe ranked zip codes in the 30 biggest U.S. cities by the highest increases in millennial population over a 5-year period, by the largest share of millennials, and by the highest number of total Millennials, using the most current U.S. Census population estimates. See the full report here.

For Virginia, the 23230 ZIP code was identified as the number one Millennial hotspot in Virginia, with a spike of Millennials of 43.4% over a five-year period. An Alexandria area ZIP in Northern Virginia took the second spot.

As of 2016, there were 2,032 Millennials living in the 23230 ZIP code (721 more than in 2011), and the total Millennial population represents 34% of the total population.

Studio Two Three: Scott’s Addition’s Own Printmaking and Design Facility for Creators

What do you know about Studio Two Three?

I have to say, the first time someone mentioned it, I didn’t know much (I was referred there when I was trying to save money for a t-shirt order). I was told classes were held there and you could learn how to screen print a t-shirt or how to use Photoshop for some DIY savings.

That was probably two years ago, and since then I’ve learned the place is a whole lot more, but it is kind of hard to define. Ashley Hawkins, the studio Executive Director and founding member agrees.

“There’s some magic, there’s some community connection that’s happening that we still struggle to put into words.”

Here’s how the mission statement defines Studio Two Three:

“A non-profit arts organization that gives people the space, tools and classes to find that thing they love and make it.”

·      Memberships
·      Classes
·      Events
·      Retail Store
·      Mobile Print Truck called: Studio Two Three To-Go

Studio Two Three is a 501c3 non-profit founded by Hawkins and three friends: Emily Gannon, Tyler Dawkins and Sarah Moore, who’s now part owner in Mean Bird with her husband, Mike. Gannon and Dawkins have also embarked on their own endeavors but the group first came together in a 600sf space in Richmond’s Plant Zero; Studio number 23, to be exact. And their plan was simple, to build something like what they had back in art school.

Hawkins says she had access to all kinds of expensive equipment and resources, along with round-the-clock access to it, but there was nothing really like that for them post-graduation. So, that was the group’s goal: To help people stay in Richmond and create lively careers in the arts, or supplement their income and keep their love of art going.

The following year the group moved into a space on W. Main Street in the Fan District and called themselves Studio Two Three, a nod to their tiny beginnings.

They remained in the space until 2014, developing classes and adding more programs but it became clear – they not only needed to offer more, they needed more space.

Hawkins says she actually snuck into the current Scott’s Addition home of Studio Two Three, while some demo work was underway.

“Someone left a door open, I snuck into the building and looked around and was like ‘this is it!’”

Hawkins says they needed a “vamped up” warehouse cool enough for a gallery and sound enough for heavy, expensive equipment but wasn’t so fussy you couldn’t spill ink on the floor. It also needed good visibility, parking and access for walking or biking to it. 3300 W. Clay was ideal.

Monument Construction, which owns the building, saw the vision and agreed to lease the space.

After launching a capital campaign, Studio Two Three moved into Scott’s Addition in 2015 and just  two and a half years later expanded and took over an additional adjacent space now used to host events, classes, nonprofit groups and more. The group signed a 13-year lease with a five-year renewal option. The total space is now 13,000sf.

In 2017, the studio also purchased an old ice cream truck and transformed it into Studio Two Three To-Go, allowing them to take their show on the road to festivals, schools and parties.

An 11-member board helps Hawkins run the whole shebang. It’s a two-year term, and board members can serve up to two consecutive terms.

We know you’re asking, what does it cost to be a member of Studio Two Three?

Private membership, which may include a loft space/office (there’s a waitlist) is $250 a month and includes 24-7 access to all the building, equipment, computer lab, kitchen space etc.

You can also purchase a communal studio membership for $95 a month (educators and students enjoy a $50/month rate) and will be given 24/7 access to the studio, a flat file, cubby space, and use of all the building’s equipment.

If you just want access to the dark room to print photos it’s $50 for public access and $75 for private access. All members must be 18 and over and right now there are over 100 members. I should also mention there are high school and college internships available and special pricing for students.

While you can rent Studio Two Three for large events, Hawkins and her team will also host you for something smaller, like a teambuilding event where for $35 a head, you can bring your employees in for a couple of hours to make art that they get to take home with them. Like oh, say a shirt, with your brand name on it. How’s that for bang for your buck?

Even in the non-profit world, running a business is hard, but Hawkins says the stories that come out of Studio Two Three make it worth it and knowing that she’s helping make people’s lives better and more fulfilling has paid off in dividends.

“I’m essentially a public servant. That is my job as a non-profit executive. I loved marking art. I loved this technique. I loved watching other people be inspired. So instead of making arts as my career, I decided to make an arts organization that could create that experience for other people.”

Want to visit Studio Two Three?

They are open Tuesday-Sunday 11-5 and Wednesday evenings til 9 and welcome the public to check out the space, do a little shopping in the gift shop, and see the work of local artists. Check out their classes at studiotwothree.org/classes

Want to give to Studio Two Three?

Help them close the capital campaign on their expansion so they can continue to offer classes to Richmonders and beyond. Donate at studiotwothree.org/donate

River City Roll is Ready To Roll on Myers Street

River City Roll officially opens its doors to the public today. It’s the first boutique bowling alley in Richmond and you have to experience it first-hand to understand what that term “boutique bowling” even means.

First, there are leather sofas and coffee tables flanking each lane, instead of hard plastic seats that you normally find at a bowling alley. And instead of getting your shoes at the counter, you order them when you ask for your lane and they are waiting for you in a copper wire basket when you’re ready to play.

The balls are all the same gray shiny color, the lanes are a little shorter and the digital screen already has your name on it – so you don’t have to try to figure that all out like in a traditional bowling alley. The screen commentary was a little sarcastic too – especially when you throw a gutter ball or two.

There are 20 lanes total, followed by a bar with custom cocktails and beers, and a stage that will host live music beginning April 21. There’s also an outdoor patio, a private event space and other games to play like skeeball and shuffleboard.

Hours are Monday-Friday 5pm to midnight, Saturday 11am-2am and Sunday 11am-midnight. It’s 21 and up after 5pm.

Cost is $25 for up to six bowlers per hour, it increases to $35 dollars Friday-Sunday. Shoes are $4.50 to rent.

And I nearly forgot to mention, the food is great. It’s definitely not bowling alley food. Yes there are pizzas, burgers, and appetizers but they’re quite exceptional.

So come hungry and ready to have a good time.

Stella’s Market Opens New Location in HandCraft Building

Stella’s Market is officially open for business in Scott’s Addition, right next door to Vasen Brewing Company in the Handcraft Building. The new grocery and café is not just bigger than its original location on Lafayette Street, it offers a little more.

We did a quick walk through and said hello to everyone on opening day (Thursday April 12, 2018). When walking in from Moore St. you’ll immediately see a coffee/espresso bar along with a small cooler of to-go salads in a cup. On the opposite side, a wall of coolers with different beverages, including milk – in case you just need to grab a quick half-gallon and don’t want to run to a big grocery store.

Like Lafayette St., there are also several coolers of prepared foods and salads; Everything from sandwiches and shish-kabobs to salmon and salads. All of it looks amazing making it hard to decide what to get.

I’m told there will soon be a hot bar, in case you want to eat your meal there. And there are plenty of seats both inside and out on the patio.

In addition, there are bottles of wine for sale near the Roseneath entrance, a candy station for kids and plenty of gifts. Whether you just need a card, or a knick-knack or even some Stella’s swag, there are several options to please any recipient.

And the hours they’ll be open are pretty awesome too. (Especially if you live or work in Scott’s Addition.) Visit Stella’s Monday-Wednesday 8am-9pm. Thursday-Saturday 8am-10pm and Sunday 8am-8pm.